In Promotional Mix Activities, one of the most important aspects is sales promotion. If the product is not saleable in the market, then such product is irrelevant if produced. In order to sell the product, it’s pretty much important to make aware the consumers about the product. Sales promotion is considered to be one of the most important tools to promote the product. Non-media and media marketing communication are hired for market stimulation.
Several communication activities are included in sales promotion in order to provide incentives or added value to the consumers, retailers, wholesalers, or other organizational consumers in order to encourage immediate sales. Such efforts are made in order to stimulate product trial, purchase, or re-purchase. Instances of such devices which are used in sales promotion include premiums, samples, coupons, contests, sweepstakes, point-of-purchase (POP) displays, and rebates.
Sales and Promotion plays a prominent role and also considered to be the emerging field from the student’s point of view which lands with many types of job opportunities. Our professional experts have their domain working in this field which will provide you complete guidance in order to complete your Sales and Promotion assignment
Importance of Sales Promotions for marketing assignments
- It helps to attract new customers and also helps in order to retain the current and old customers;
- Helps to grab the new opportunities;
- Helps in order to compete with the new market competitors;
- Helps in order to gain the public confidence.