Students pursuing their MBA or graduate degrees are often told to write assignments in the marketing genre. Well, if you ask what marketing is, it is a business strategy that helps outgrow your market in an ideal manner. It revolves…
In a recent blog post we had discussed ‘What is a product’ in the context of the 4Ps of Marketing Mix. Marketing Guru Philip Kotler has opined that a product is not just the item itself like a toothbrush; the…
MakeMyAssignments helps you to score well by providing original content on price skimming and price penetrating strategies of market, which will help you to submit a great business assignment. Price skimming and price penetration are the strategies that companies utilize when…
In this article we would be discussing about the difference between the marketing and marketing management. Generally, marketing is a wide concept which consists of many activities. Furthermore, management consists of different processes, which starts by identifying the customer needs…
The purpose of this article is to acknowledge the impact and the potential benefits of international education to the U.S. economy. It is being noted that there is a significant growth in the foreign students to the U.S. for the…
In this article we would be discussing about the benefits and importance of mechanistic organizational structure and organic organizational structure. Both of these organizational structures are completely opposite to each other. These are two ‘Independent Variables’ which may directly cause…
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Why Marketers view Product as a customer solution? 4 P’s are there in the marketing mix. The marketing mix is the set of requirements to be fulfilled by a firm to be involved in the business process. The 4 P’s…
Marketing is the most important area that needs to be understood by every management student. It is the key area of management and holds a lot of importance in a business concern. Let’s start with understanding the concept of marketing.…