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BSBMKG502- Establish and adjust the marketing mix Activity-4
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BSBMKG502 – Establish and adjust the marketing mix Activity-4
TASK 4
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BSBMKG502 – Establish and adjust the marketing mix
FINAL ASSESSMENT BSB51915 Diploma of Leadership and Management ASSESSMENT COVER SHEET Please ensure this form is fully completed prior to submitting. This page should be on the front of your assessment and needs to be easily accessible.
STUDENT DECLARATION I hereby certify that:
Student’s Signature: _______________________________ Date: _________________
Student instructions This assessment must be based on where you work (or have worked most recently). This Assessment is designed to test the knowledge that you have acquired throughout the unit. Use the following tips to help you answer the questions: Read each question carefully. Check with your trainer or assessor if you are not sure what the question is asking. HINT: Use these questions as subheadings to create a business style report to answer your assessment Your response to each question should aim to provide enough information to answer the question. In most cases, this can be done with just a few paragraphs. Don’t forget to refer to attachments under the heading (question) applicable, e.g. ‘See attached email’. Important: Your assessment must contain this coversheet and your own coversheet (for your “report”) Your answers & assessment submission must professional in style (Business), content and format. Maximum font size 11 points: Font Arial or Times New Roman; single spacing; clear paragraphswith appropriate punctuation, spellchecking and final submission will need to be proof-read. (i.e. few missing words or typo’s) In particular: – Use clear, non-discriminatory language – Avoid the use of jargon – Write clearly using plain English – Consider your target audience – Ensure that your responses meet the needs of the target audience (in this case your trainer or assessor). All of your work must be original. Performance Evidence Evidence of the ability to:
Knowledge Evidence To complete the unit requirements safely and effectively, the individual must:
Marking and Criteria guide: Assessor and student must read this carefully before assessment. A 75% demonstrated competence in the answers is the benchmark only and students & assessors must note that professionally critical aspects/concepts must be included (e.g. two (2) meetings, two (2) role plays, performance action plan and written report). All parts (criteria) in the marking guide must be completed successfully for the student to achieve competence in this unit EDUCATOR to complete
Practical Checklist Assessor to complete:(circle) Did you observe the student?YesNo Did the student understand the difference between self-awareness, social awareness and self-management skills? Did the student show the ability to deal with their own emotions when working in an environment with people from different cultural background and knowledge? Did the student create an IDP? Further comments required Assessor Comments ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ ________________________________________________________________ Resubmission required? Yes_________ No___________ Date resubmission must be handed in: ________________________ Assessor’s name and signature: _______________________________ Date: _________________________ FINAL ASSESSMENT
(Word count 150 words)
iii. Channel
10. Analyse and describe the adjustment you will make to your Marketing strategy (marketing mix).(Word count: 200 words)
Example:
Name Title Role |
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